The Brand Surgery - Branding Agency, Graphic Design and Website Design in Worthing, West Sussex

Halloween Offers from The Brand Surgery

This Autumn, we are offering Special Introductory Rates for our online services. If you’re wondering what all this e-marketing is about, read on to find out what it can do for your business.

• Online page-turn brochures, catalogues and magazines
• E-newsletters and e-shots (bulk e-mailing) – raise your brand awareness with stunning html emails
• Blogging services – raise your brand awareness with stunning html emails
• Stunning, functional websites. Encourage interaction with our award-winning websites.

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Online page-turn brochures, catalogues and magazines

The Brand Surgery is now offering online publications as part of its services because online publications are search engine friendly and planet friendly. You can turn the pages just like you can in a traditionally printed book, but you save the cost of printing! It is really easy to convert your  printed newsletters, brochures, catalogues, magazines into search engine friendly digital media. Other benefits of online publications are:

• You can impress potential clients with slick, rich, media content such as  video, audio, web and email links. This is perfect for SEO purposes;
• You can include your online publication as part of your website or create a link when sending out emails;
• You can add a subscriber function to your online publication and therefore increase your client base;
• You can see who has been reading your publications and what links they have been clicking;
• Reach more potential clients through this online marketing method.
• It is easy to update your brochures and magazines without paying for a whole new print run!

Autumn offer: Normal price: £425 setup (includes uploading your PDF, re-badging your loading bar, assigning you a unique URL) Hosting charge: £15 per page per annum. Offer price: £325 setup (includes uploading your PDF, re-badging your loading bar, assigning you a unique URL) Hosting charge: £10 per page per annum for first year.

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E-newsletters and E-shots (Pro package)

Encourage interaction with your clients and build your database through subscriptions

• Monitor your campaign responses, click-throughs and see who is reading your emails through the full statistical information we provide
• Give us the subject and we will create the copy for you
• We will design each magazine , or can create a generic html template for your use
• We have access to mailing list suppliers and can pass on our preferential agency rates
• We will integrate links to all the major social media network providers

Autumn offer: Normal price: Pro package £525 setup (includes html template design and code, integrating form to your website & social media links) Hosting charge: £99 per annum Newsletter/mag creation: £75 per hour

Offer price: Pro package £400 setup (includes html template design and code, integrating form to your website & social media links) Hosting charge: £50 per annum Newsletter/mag creation: £45 per hour for first three months.

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Blogging services

We write blogs for a number of clients and all of them are on page one of Google for their chosen keywords. Here are a few other advantages of our blogging services.

• Brand Building: Blogs serve as another channel on which to promote your brand and company;
• Competitive Differentiation: Blogs set you apart from your competitors if you do it properly because you get the opportunity to tell your story over and over;
• Low Cost: Blogs are inexpensive to set up, operate and maintain. You will pay £1000s per month for SEO services. It only takes a few months of blogging before you see the results!
• Blogs position you as an expert in your industry: Blogs enable you to write about your viewpoints, knowledge and expertise on matters pertaining to your industry. You know best what you do;
• Relational Marketing: Blogs allow you to build personal, long-lasting relationships with your customer and potential customers;
• Media & Public Relations: Blogs are excellent PR tools. The media calls you, not your competition;
• Direct Communications: Blogs provide a way for you to speak to your potential audience directly, openly and honestly with your customer. You can give tips and advice as well as sales, so you gain trust with your audience;
• Reputation Management: Blogs help you manage your online reputation and make you stand out from the others!

We will create blogs with a healthy mix of tips, advice and sales to keep your customers stimulated. Autumn offer: Normal price: £525 (ex VAT) setup (includes html design and code so that your blog matches your website, includes SEO package) Blog charge: £75 (ex VAT) per blog (from subject provided by you – we will create story with appropriate keywords) Keyword research: £150 (ex VAT) which will give us the keyword information we need to write your blogs Autumn offer: £425 (ex VAT) setup (includes html design and code so that your blog matches your website, includes SEO package) Blog charge: £55 (ex VAT) per blog (from subject provided by you – we will create story with appropriate keywords) Keyword research: £99 (ex VAT) which will give us the keyword information we need to write your blogs _________________________________________

Website refresher services

• Is your business website looking stale or past it?
• Have your sales dropped?
• Have your company services grown or changed?
• Is your website over three years old?

If you can answer yes to one or more of the above questions, you need us to take a look at your website. Our intensive website consultations are two hours. We will look though your existing website with you, create an elementary level website plan, look at how your business has changed and your competitors, and show you what new website needs to do to work for you. We will suggest styles, tones and do some keyword research with you. At the end of the session, we will provide you with a written report which will help you create a website brief. We naturally hope you will choose to work with The Brand Surgery. Therefore, we will give you £75 cash back when you place an order with us for your new website. You can be sure that your new website so you stand out from your competitors as we use the latest IT innovation and award-winning branding expertise to take your website to the next level. Autumn offer: Two hour consultation Normal price: £185 (ex VAT) Autumn offer: £125 (ex VAT)

DATEBAND™ – The brand new dating site with a difference.

Welcome to DateBand™ – The brand new concept in online dating! We are proud to be behind the biggest and best dating website ever! The Brand Surgery has created all the complete brand identity for the whole business. We’ve been itching to tell you, and now the website is a week away from going live! Horray! You know what this means? It means that membership is completely free for the next month. That’s right! Completely FREE! You can view the whole profile and message each other, completely FREE for the first month.

There is much more. But we can’t tell you yet, because it’s a BIG secret – the name may give it away a little. Listen to the Heart FM advert to find out more! Come on all you singletons! Log onto the DATEBAND™ holding page and register your details. We will add your details to the DATEBAND™ website and you can update your profile when we send you the intro email.

Click here to play the Dateband Heart FM advert

We can’t wait to show off the website in it’s full glory. You will be amazed. Watch this space! Call Vicky at The Brand Surgery – the No. 1 branding and website agency in Sussex on 01903 824229 if you would like a website that stands out from the rest.

Here is an insight into my book, DO A MADONNA! Books are selling fast, and one person has been inspired to set up a new business after reading it. Others are purchasing it as a training aid for their employees.

Here are the first few paragraphs from Step One: What is Good Branding?

Without realising it, you are aware of your brand image every day. Think about it. When your parents come to stay, you will most probably tidy your home to impress them.

If you go to a party where you know you are most likely to bump into an ex-flame, you may deliberately spruce yourself up, taking extra care and effort to let him/her know what they are missing. When you prepare for a first date, you will hopefully do the same, to give a good impression. When you are dressing for a family get-together, you will choose suitable attire for the occasion; thus communicating with your target market to get good results.

All the above examples are times when you want to impress someone. However, once you’ve done the impressing, it can be easy to become complacent and not make quite as much effort as you once used to. Guilty?

If you want to maintain interest, you need to keep making an effort. Buying a new outfit or tarting yourself up occasionally is not good enough. You, and your business, should make a special effort to go the extra mile each day. This is because you want to be remembered in a particular way. A brand is a memory, and your personal brand is heavily reflected within your business branding, so you need to get this spot on, to be positively remembered.

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If you would like to read more of the book, log onto www.doamadonna.com and read more of the book insight, and join the others who are making a positive decision to take the bull by the horns and stand out from the crowd. They all know that successful branding is much more than a good logo.

If you can’t be bothered to read a book, you can book a brand consultation with Vicky instead, so your business can shine out from the crowd. Call Vicky Vaughan at The Brand Surgery – No. 1 branding agency in Sussex on 01903 824229.

Watch this fantastic movie to see the results of Worthing Idol 2010. Glue TV kindly donated their expertise and time in the filming and editing of Worthing Idol 2010 movies.

We are over the moon with the boys from Glue! They worked tirelessly to edit 19 contestants most nerve-racking moments into a punchy set of 21 You Tube movies. The movies will soon be on sale via the Talent Within You website. If you would like to see the winners in action – click here. If you would like a full round up of the day, you can visit our You Tube channel.

Thanks again to all our kind sponsors. We already have contestants lined up for Worthing Idol 2011.

If you would like to enter Worthing Idol 2011, please register your interest on Talent Within You’s website contact form.

Click here to read the previous blog post on Worthing Idol.

The Brand Surgery website is nominated for the Design Award 2010

The Brand Surgery has been awarded and recommended as a top rated web design and development company by Web Hosting Search who provide some of the best web hosting reviews on the internet.

Ten companies were nominated, but only five went through based on the following  criteria:

• Quality
• Aesthetics
• Design Composition
• Function Response time (for web design)

If we are winning awards like this for our website – imagine what we can do for your website! We also specialise in marketing your website (blogging and Facebooking) so everyone knows about it. All the companies we create blogs for have reach page one of Google for their chosen keywords.

Call Vicky Vaughan at The Brand Surgery – the No. 1 website branding and website development agency in Sussex, on 01903 824229 for a free, informal chat and to find out how we can improve your business website.

The Brand Surgery supports The Community

It’s been nearly two weeks since Worthing Idol 2010 took place for the very first time. My charitable organisation, Talent Within You,  has been inundated with requests to make Worthing Idol an annual event. First of all …. congratulations to Rebecca Buxton who won £250 towards her talent (first prize) courtesy of Worthing Town Centre Initiative. Very well done to Tara Hill (Irish Dancer) and Team Foxy (Paige Latham and Harry Morley) – both teams danced their way to 2nd and 3rd place and received M&S vouchers kindly donated by Cllr Carol Molineaux.

We are very grateful to the local press, The Argus and Herald newspapers for giving this event such excellent publicity. The day was fantastic – Simon Osborne gave his fee up to Pete McIntosh, so he could help us with the running of this event. We have to say – Simon’s immaculate attention to detail meant that Worthing Idol ran like clockwork. Even though our co-founder, Mike Pisko, our co-founder, was away playing golf on the day, he did help with the organising most of the raffle prizes and the auditions – thank you Mike.

The line-up of talent was amazing. Anyone who watched this event will agree that this team of Worthing talent would have definitely got through to the final of Britain’s Got Talent.

Thank you to everyone who helped. Worthing Town Centre Initiative who helped us to fund this event, Foundry Press of Horsham, who printed all the brochures and programmes, Ivy Arch Studios, Barclays Bank, Glue who filmed the event (we’ve yet to see their work, but feel confident it will be excellent), Proto Restaurant Group (Andy Sparsis who gave up his time to judge the event), Tim Loughton MP (who also donated money to Talent Within You and give up him time to judge), Carol Molineaux (who judged and has also been most generous in her kind donations to Talent Within You), not forgetting Amelia Regnante who was our expert judge, and helped us with the auditions.

Last, but by no means least. Thank you to all the volunteers who gave up their time on the day. This includes: Cllrs Paul High and Kevin Skepper, my wonderful family (mum, Bill, Oli, Yvonne & bump), Loraine from Barclays Bank, Lorraine Hawkes from Worthing Town Centre Initiative who played the keyboards wonderfully, and all my staff at The Brand Surgery who worked tirelessly on the website, programme design, blogging, PR and kept me sane through the event planning process.

If you want to set up a charity and run an event, we are now experts in this area too! If you want good PR, we can create  successful press release writing which will give you good results.

Call Vicky Vaughan at The Brand Surgery (also founder of Talent Within You), on 01903 824229 if you would like us to help you with event branding or planning.

Pan Asia group of Thai restaurants, Worthing and Lancing

Wow! Carabao’s new website is here. You need to visit this Thai Restaurant and Steak House in Worthing, West Sussex to experience the best Thai ever!

Do you know what Carabao means?

Wait for it … Carabao is a domesticated subspecies of the water buffalo found in Thailand. You can sample some organic buffalo on Carabao‘s main menu.

The Pan Asia group is a brand new chain of Thai restaurants in Worthing and Lancing consisting of: Carabao Thai Restaurant and Steak House, Mr Toy’s Flying Wok (opening soon), and Tuk Tuk Kitchen.

So why have we used an elephant for the Pan Asia logo?

Well … This stylish restaurant has a room upstairs called The King’s Room. You get to The King’s Room via the funky spiral staircase which runs up from the middle of the ground floor restaurant. In The King’s Room, you will find an elephant statue. We created the logo from a photo of the elephant which is up in The King’s room. Clever hey!

Carabao is great for a romantic evening out, an office party, and even a spot of business networking in The Kings Room. Carabao Thai Restaurant and Steak House are taking Christmas party bookings now. The Christmas menu will soon be published on the website.

You can view the full menu online and see the different food available. From Grilled Prime Sirloin Wrapped with Betel Nut Leaf to the vegetarian menu and the lunch time express menu.

In the meantime, if you need to market your business or your business website needs a rebrand, give us a call on 01903 824229 now for a free informal discussion. The Carabao website uses our CMS (content management system) admin system so our customer can update his menus himself, Wordpress blog setup for excellent SEO and Google rankings, e-marketing setup to encourage visitors to the Carabao website, and of course all our websites are W3C tested which means our website pages are of the highest quality.

© The Brand Surgery, website design and web development based in Worthing, Sussex. Serving the south east including Arundel, Billingshurst, Bognor Regis, Brighton, Chichester, Littlehampton, Shoreham by Sea, Steyning, Storrington and Worthing.

Soap and Glory thank Vicky Vaughan

Vicky Vaughan, boss of the Brand Surgery, Branding agency in Worthing, Sussex, will be holding a short workshop entitled ‘DO A MADONNA – the Secret to Branding Success’ at Worthing Chamber’s, ‘Chamber Chat’ which is being held at Impulse Leisure, Lancing Manor on Wednesday 6th October at 6pm. To book your place, click here.

Although DO A MADONNA has been written especially for small business owners,  corporate companies have commended the book as useful learning resource. Just a few weeks ago, The founder of Soap and Glory thanked Vicky personally by sending her a luxury hamper full of Soap and Glory goodies. Maybe it’s fate that Soap and Glory, and The Brand Surgery both love pink and white!

DO A MADONNA has been tipped as the most valuable branding consultation on the market. It is a fun way of looking at an important subject! So don’t delay, book your place at the Chamber Mini Workshop to discover the secret to successful branding.

PS Vicky has been advised to mention Mercedes in her next book!