The Brand Surgery - Branding, Graphic Design and Web Design in Worthing, West Sussex

ILM NVQ Level 3 for The Brand Surgery

The Brand Surgery, branding agency in West Sussex, have been swotting up on a Train to Gain course, supplied by Northbrook College, to bring our customers an even smoother and seamless service. Brand promise and customer care are our priority, and in future, our improved back-end office system for producing logo design, web design and development, brochure design, exhibition design and so on, will be even slicker, as we have put improved systems in place as part of our training. At The Brand Surgery, we invest in our staff, so that they are continually learning, which is stimulating them, and maintaining interest. Everyone is happy!

What courses are we on?

The boss, Vicky Vaughan, is working towards The Institute of Leadership and Management (ILM), NVQ level 3  Management qualification which is broadly equivalent to a GCE A Level. This will be her second NVQ Level 3 course, after she passed the Business Setup course in 2005 with a distinction.

The NVQ in Management (NQF Level 3) has been specially designed for first line managers with responsibility for: managing budgets, allocating work to team members/colleagues/contractors, achieving specific results and for some decision making. The qualification aims to give participants an opportunity to develop their management performance, become more effective and to progress their career. Vicky is taking four mandatory units (which look at managing resources, heath and safety, leadership, and allocating/monitoring work) plus three optional units.

Jody, our creative goddess, is on the OCR Business Administration course, level 2. This qualification provides evidence of competence of being in a supporting role in an office environment. Optional units provide opportunity to show understanding and skills in a variety of areas, including basic finance, IT and contributing to events.

We would like to thank Northbrook College for working with us, in between us rebranding businesses to make them beautiful and increase their sales!

Call us on 01903 824229 if you think we can help your business grow.

The Brand Surgery training with OCR

The magicman rebrand included new logo, brochure, website and livery.

We are very proud of our latest achievement – the magicman® rebrand!

Way back last year we created a stunning new look for magicman®. Our brief was that they wanted to move the company onto the bigger things, and hence they required a new corporate look. The brief including a new logo, brochure, website and livery, plus signage for their new executive offices.

We created the magicman® logo in a variety of formats, all which can be used in various mediums eg. for press advertising (black and white version of logo), white logo for placing on dark backgrounds, blue logo for placing on white backgrounds. The accent colours are a warm lime green and stone colour. This client didn’t require a branding toolbox, however branding toolboxes are part of our platinum brand consultation service and are excellent to send out if you are having adverts designed, or to promotional product companies.

You will see we kept the dark blue for the rebrand, plus we kept the ’star’ as the ‘dot’ on the ‘i’ of magicman® – just a tadge more tasteful.

The new magicman® logo, just like The Brand Surgery logo, is a registered trademark and we recommend that if you want your company to ‘go large’ you should also do the same.

We are now well on the way with the website, and hope that before long we will be blogging about another magic success.

Branding tips

We always recommend that a business rebrands every four to five years as fashions change and old logos look stale. It needn’t be a total evolution. Perhaps just a simple font or shape modification will do in many cases. In my new book, DO A MADONNA!™, I show you some of the larger companies that have successfully rebranded – and in some cases the change is minimal. It is important that when you rebrand, you are still attractive and recognisable to your target audience. CONFUSION = MISTRUST. If you want customers to invest in your services, you must gain their trust and loyalty.

In case you are new to our blogs, you may not know that that we do have a new online brochure service if you are worried about the cost of print – a rebrand need not cost the earth.

Call Vicky at The Brand Surgery, branding agency serving Brighton, Arundel, Chichester, Crawley Horsham, Littlehampton, Worthing, and the rest of West Sussex on 01903 824229.

Happy branding!

Magicman rebrand included logo, brochure, website, livery, signage, uniforms