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	<title>The Brand Surgery &#187; Illustration</title>
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	<link>http://www.thebrandsurgery.co.uk/blog</link>
	<description>The Brand Surgery (based in Worthing) is a graphic design and branding agency with a difference.</description>
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		<title>Get your branding in tip-top shape for Summer 2010</title>
		<link>http://www.thebrandsurgery.co.uk/blog/2010/04/get-your-branding-in-tip-top-shape-for-summer-2010/</link>
		<comments>http://www.thebrandsurgery.co.uk/blog/2010/04/get-your-branding-in-tip-top-shape-for-summer-2010/#comments</comments>
		<pubDate>Fri, 23 Apr 2010 13:06:30 +0000</pubDate>
		<dc:creator>Vicky</dc:creator>
				<category><![CDATA[Illustration]]></category>
		<category><![CDATA[The Brand Surgery]]></category>
		<category><![CDATA[brand research]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[logo design]]></category>

		<guid isPermaLink="false">http://www.thebrandsurgery.co.uk/blog/?p=1565</guid>
		<description><![CDATA[Three beauty treatments for your brand, from The Brand Surgery, branding agency based in Worthing, West Sussex
Lite branding package: Non-surgical treatment package!
This package is ideal for smaller businesses who may simply want to ‘freshen’ up their logo. What is included: Our award-winning designers will refresh your existing logo and bring it up-to-date through a secret [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1563" class="wp-caption alignnone" style="width: 430px"><a href="http://www.thebrandsurgery.co.uk/blog/wp-content/uploads/2010/04/blog-TBS-tiptop.png"><img class="size-large wp-image-1563" title="Get your branding in tip-top shape" src="http://www.thebrandsurgery.co.uk/blog/wp-content/uploads/2010/04/blog-TBS-tiptop-473x1024.png" alt="Three beauty treatments for your branding" width="420" height="906" /></a><p class="wp-caption-text">Get your branding in tip-top shape</p></div>
<h3>Three beauty treatments for your brand, from <a href="http://www.thebrandsurgery.co.uk">The Brand Surgery</a>, branding agency based in Worthing, West Sussex</h3>
<h3>Lite <a title="Logo design by The Brand Surgery, Branding agency in West Sussex" href="http://www.thebrandsurgery.co.uk/logo-design-services.php" target="_blank">branding</a> package: Non-surgical treatment package!</h3>
<p>This package is ideal for smaller businesses who may simply want to ‘freshen’ up their <a title="Logo design by The Brand Surgery, Branding agency in West Sussex" href="http://www.thebrandsurgery.co.uk/logo-design-services.php" target="_blank">logo</a>. What is included: Our award-winning designers will refresh your existing <a title="Logo design by The Brand Surgery, Branding agency in West Sussex" href="http://www.thebrandsurgery.co.uk/logo-design-services.php" target="_blank">logo</a> and bring it up-to-date through a secret blend of font and shape evolvement. No research is included. Only £585 incl. VAT. Upgrade to Lite <a title="Design for print by The Brand Surgery, Worthing, West Sussex" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php" target="_blank">Design</a> &amp; Print Package: lite <a title="Logo design by The Brand Surgery, Branding agency in West Sussex" href="http://www.thebrandsurgery.co.uk/logo-design-services.php" target="_blank">logo</a> design,<a title="Exhibition design by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/exhibitions.php" target="_blank"> roll-up banner</a>, <a title="Stationery design by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php" target="_blank">stationery</a>, <a title="Leaflet design by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php">flyer design</a> and print, all for only £2350 incl. VAT</p>
<h3>Rejuvenation programme: Heavy detox!</h3>
<p>Our award-winning designers will give your business a complete <a title="Branding Consultation by The Brand Surgery, branding agency in West Sussex" href="http://www.thebrandsurgery.co.uk/branding-consultancy-services.php" target="_blank">re-brand</a> which will include five logo designs and web-based research on your competitors and target market. This package includes two set of client amendments. We currently have very good discounts on <a title="Design for print by The Brand Surgery, Worthing, West Sussex" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php" target="_blank">brochures</a> and <a title="Design for print by The Brand Surgery, Worthing, West Sussex" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php" target="_blank">leaflets</a> to complement your <a title="Logo design by The Brand Surgery, Branding agency in West Sussex" href="http://www.thebrandsurgery.co.uk/logo-design-services.php" target="_blank">logo</a>. Phone 01903 824229 for further details. This package starts from £1200 incl. VAT.</p>
<h3>Intensive care package: Stretch marks and scar removal!</h3>
<p>Ideal for established businesses who have brochures so old that the moths fly out! Our award-winning team will look at your entire business image. This package includes <a title="Branding Consultation by The Brand Surgery, branding agency in West Sussex" href="http://www.thebrandsurgery.co.uk/branding-consultancy-services.php" target="_blank">branding consultation</a> including focus group advice, research, <a title="Branding by The Brand Surgery, branding agency in West Sussex" href="http://www.thebrandsurgery.co.uk/logo-design-services.php" target="_blank">logo design</a>. Corporate branding toolbox add-ons available. Call 01903 824229 for further information. Prices start from £2500 incl. VAT.</p>
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		<title>New mission statement for The Brand Surgery</title>
		<link>http://www.thebrandsurgery.co.uk/blog/2010/04/new-mission-statement-for-the-brand-surgery/</link>
		<comments>http://www.thebrandsurgery.co.uk/blog/2010/04/new-mission-statement-for-the-brand-surgery/#comments</comments>
		<pubDate>Tue, 06 Apr 2010 09:33:37 +0000</pubDate>
		<dc:creator>Vicky</dc:creator>
				<category><![CDATA[Bespoke website design]]></category>
		<category><![CDATA[Illustration]]></category>
		<category><![CDATA[The Brand Surgery]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[logo design]]></category>
		<category><![CDATA[rebrands]]></category>
		<category><![CDATA[website design]]></category>
		<category><![CDATA[website development]]></category>
		<category><![CDATA[websites]]></category>

		<guid isPermaLink="false">http://www.thebrandsurgery.co.uk/blog/?p=1543</guid>
		<description><![CDATA[Vicky is studying an NVQ Level 3 in Management courtesy of Train as you Gain at Northbrook College. This has been excellent for The Brand Surgery as we have been revising our business plans which includes our mission statement.
We all know that in marketing we should use the KISS method &#8211; Keep It Simple Stupid! [...]]]></description>
			<content:encoded><![CDATA[<p>Vicky is studying an NVQ Level 3 in Management courtesy of Train as you Gain at Northbrook College. This has been excellent for The Brand Surgery as we have been revising our business plans which includes our mission statement.</p>
<p>We all know that in marketing we should use the KISS method &#8211; Keep It Simple Stupid! or Keep it Simple &amp; Straightforward is the more polite version. We have applied this theory to our new Mission Statement which is:</p>
<h3>The Brand Surgery brings branding excellence at affordable prices  to all businesses in Great Britain.</h3>
<p>You can&#8217;t get much clearer than that! We bring the same jargon free business ethics to all of our services. If this is the first time you have discovered our blog, here is a little more about The Brand Surgery.</p>
<p><a href="http://www.thebrandsurgery.co.uk" target="_blank">The Brand Surgery</a> is a branding agency and offers services such as: <a title="Corporate identity by The Brand Surgery, branding agency, west sussex" href="http://www.thebrandsurgery.co.uk/logo-design-services.php" target="_blank">Branding consultancy</a>, <a title="Corporate identity by The Brand Surgery, branding agency, west sussex" href="http://www.thebrandsurgery.co.uk/logo-design-services.php" target="_blank">logo design</a>, <a title="Design for print by The Brand Surgery, Worthing, West Sussex" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php" target="_blank">design for print</a>, <a title="Website design by The Brand Surgery, West Sussex" href="http://www.thebrandsurgery.co.uk/website-design-services.php" target="_blank">website design</a> &amp; <a title="Website design by The Brand Surgery, West Sussex" href="http://www.thebrandsurgery.co.uk/website-design-services.php" target="_blank">development</a>, <a title="PR Services by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/advertising-and-pr.php" target="_blank">PR services</a>, <a title="Emarketing Services by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/e-marketing-services.php" target="_blank">e-marketing services</a>, <a title="Blog writing by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/blog-writing-service.php" target="_blank">blog writing services</a>, <a title="Copywriting services by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/copywriting-services.php" target="_blank">copywriting services</a>, <a title="Photography" href="http://www.thebrandsurgery.co.uk/photography-services.php" target="_blank">photography</a>, <a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/illustration-services.php" target="_blank">Illustration</a> and <a title="SMS Marketing by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/sms-marketing-services.php" target="_blank">SMS marketing</a><br />
The Brand Surgery believes in the principle of Givers Gain. We give branding advice and give help to businesses by offering high-end branding services at realistic prices. Our tried-and-tested formula to marketing is HONESTY and HELPING OTHERS. We help businesses and we put ourselves in their shoes. We believe that using honesty when helping our clients with their marketing and promotions is the way forward.</p>
<p>Clients we have helped are so pleased with our expertise that they have passed our name to other businesses that also want to grow. We have advised all of our clients that good branding, marketing and promotions is the key to standing out, especially when the economy is tough. Customers are going to buy from businesses that look professional and established. The customers that have taken our branding advice have thrived throughout the recession.</p>
<p>Everything we advise our clients to do, we test on our business first – from customer care to the envelopes we post our marketing packs in. Give as you would like to receive is our motto for helping businesses to grow.</p>
<p>If you like our business philosophy, then we would love to work with you. Visit our website on www.thebrandsurgery.co.uk or call 01903 824229. We hope you enjoy looking at the rest of our website.</p>
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		<title>Coastliners bus illustrations are launched</title>
		<link>http://www.thebrandsurgery.co.uk/blog/2010/03/coastliners-bus-illustrations-are-launched/</link>
		<comments>http://www.thebrandsurgery.co.uk/blog/2010/03/coastliners-bus-illustrations-are-launched/#comments</comments>
		<pubDate>Mon, 01 Mar 2010 16:03:57 +0000</pubDate>
		<dc:creator>Vicky</dc:creator>
				<category><![CDATA[Bespoke website design]]></category>
		<category><![CDATA[Illustration]]></category>
		<category><![CDATA[The Brand Surgery]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[rebrands]]></category>
		<category><![CDATA[website design]]></category>
		<category><![CDATA[websites]]></category>
		<category><![CDATA[brand development]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[corporate identity]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://www.thebrandsurgery.co.uk/blog/?p=1510</guid>
		<description><![CDATA[As you may know, we publish the Coastliners Magazine on behalf of Stagecoach, with our sister company Pulse.
We always work hard to ensure the cover of the magazine will not date – especially as the Coastliners magazine has a shelf-life of six months. Although this magazine ran over Christmas, we didn&#8217;t want to make the [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1509" class="wp-caption alignnone" style="width: 367px"><a rel="attachment wp-att-1509" href="http://www.thebrandsurgery.co.uk/blog/2010/03/coastliners-bus-illustrations-are-launched/busrebrand/"><img class="size-full wp-image-1509" title="Coastliner rebrand illustrations are launched" src="http://www.thebrandsurgery.co.uk/blog/wp-content/uploads/2010/03/busrebrand.jpg" alt="Coastliner rebrand illustrations are launched" width="357" height="285" /></a><p class="wp-caption-text">Rebranded Coastliner buses are launched</p></div>
<p>As you may know, we publish the Coastliners Magazine on behalf of Stagecoach, with our sister company Pulse.</p>
<p>We always work hard to ensure the cover of the magazine will not date – especially as the Coastliners magazine has a shelf-life of six months. Although this magazine ran over Christmas, we didn&#8217;t want to make the cover too Christmassy as it had to last through to March 2010.</p>
<h3>Hidden <a href="http://www.thebrandsurgery.co.uk/illustration-services.php">illustration</a> talent</h3>
<p>The boss – and original Brand Doctor, <a title="Vicky Vaughan of The  Brand Surgery" href="../../vicky.php" target="_blank">Vicky Vaughan</a>, decided it was time to unveil her  hidden illustration talents and created the above masterpiece! Wow! She illustrated the Spinnaker Tower in Portsmouth and The Brighton Dome, which represented the Coastliner route from end-to-end.  The  added benefit of this <a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/illustration-services.php" target="_blank">illustrated</a> cover design, was that the colours Vicky chose, followed  the Stagecoach South<a title="corporate identity" href="http://www.thebrandsurgery.co.uk/logo-design-services.php" target="_blank"> corporate identity</a> and  <a title="Logos and branding by The Brand Surgery" href="../../logo-design-services.php" target="_blank">branding</a>. The cover was presented to our client,  approved, then printed and is actually still in circulation now.</p>
<p>Not long after the magazines were printed, we received a call from Stagecoach South, who were so impressed with Vicky&#8217;s <a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/illustration-services.php" target="_blank">illustrations</a>, they commissioned her to <a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/illustration-services.php" target="_blank">illustrate</a> six further landmarks across the south coast in the same style as she created for the cover.</p>
<h3>Official launch of illustrations</h3>
<div id="attachment_1511" class="wp-caption alignnone" style="width: 310px"><a href="http://www.thebrandsurgery.co.uk/blog/wp-content/uploads/2010/03/illustrations-paperlr2.jpg"><img class="size-medium wp-image-1511" title="BRIGHTON bus4CS3" src="http://www.thebrandsurgery.co.uk/blog/wp-content/uploads/2010/03/illustrations-paperlr2-300x174.jpg" alt="" width="300" height="174" /></a><p class="wp-caption-text">Illustrations of landmarks along the Coastliners route</p></div>
<p>We&#8217;ve been keeping this work top secret at the request of our client, until now! At last, we have been given permission to tell the world about where the landmarks would appear. As you can see in the photo above, Vicky&#8217;s <a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/illustration-services.php" target="_blank">illustrations</a> were part of a design for Coastliner buses.</p>
<p>There are 40 buses in total which will be wrapped in this unique design, and there are four different designs:</p>
<ul>
<li>Worthing</li>
<li>Brighton</li>
<li>Chichester</li>
<li>Portsmouth</li>
</ul>
<p>Vicky says: &#8220;I was so proud to see the <a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/illustration-services.php" target="_blank">illustrations</a> in their finished format. The illustrations took a long time, especially the HMS Victory with all it&#8217;s ropes, and the Chichester Market Cross with all the fine detail. It was so worth it, so see my <a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/illustration-services.php" target="_blank">illustrations</a> printed so large. I believe these buses will be cruising across from Brighton to Portsmouth for the next few years, and I certainly won&#8217;t mind being stuck behind one of the Coastliner buses in future!&#8221;</p>
<p>Illustrations can be used for a number of marketing solutions</p>
<p>Now we have unleashed this creative talent from Queen Vic, why not consider commissioning Vicky to do one for you. Illustrations are excellent for:</p>
<ul>
<li><a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/website-design-services.php" target="_blank">Websites</a></li>
<li><a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php" target="_blank">Brochures and leaflets</a></li>
<li><a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php" target="_blank">Posters</a></li>
<li><a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php" target="_blank">Newsletters and magazines</a></li>
<li><a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php" target="_blank">Books</a></li>
<li><a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/exhibitions.php" target="_blank">Exhibition graphics</a></li>
<li><a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/exhibitions.php" target="_blank">Livery signage</a></li>
<li><a title="Illustration by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php" target="_blank">Packaging</a></li>
</ul>
<div id="attachment_1511" class="wp-caption alignnone" style="width: 232px"><a rel="attachment wp-att-1512" href="http://www.thebrandsurgery.co.uk/blog/2010/03/coastliners-bus-illustrations-are-launched/coastliners-magazine-illustration-by-vicky-vaughan-2/"><img class="alignnone size-full wp-image-1512" title="Coastliners magazine illustration by Vicky Vaughan" src="http://www.thebrandsurgery.co.uk/blog/wp-content/uploads/2010/03/coastlinercover.jpg" alt="Coastliners magazine illustration by Vicky Vaughan" width="222" height="634" /></a><p class="wp-caption-text">Illustrations of landmarks along the Coastliners route</p></div>
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		<slash:comments>2</slash:comments>
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		<title>Vicky&#8217;s etchings have been spotted</title>
		<link>http://www.thebrandsurgery.co.uk/blog/2010/02/vickys-etchings-have-been-spotted/</link>
		<comments>http://www.thebrandsurgery.co.uk/blog/2010/02/vickys-etchings-have-been-spotted/#comments</comments>
		<pubDate>Sat, 06 Feb 2010 14:54:26 +0000</pubDate>
		<dc:creator>Vicky</dc:creator>
				<category><![CDATA[Illustration]]></category>
		<category><![CDATA[The Brand Surgery]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[website design]]></category>
		<category><![CDATA[websites]]></category>

		<guid isPermaLink="false">http://www.thebrandsurgery.co.uk/blog/?p=1422</guid>
		<description><![CDATA[If you don&#8217;t know this, The Brand Surgery and our sister company, design and publish Coastliners magazine for Stagecoach South. For the last edition, we wanted to create an extra special cover for Christmas. The magazine has a six month life span, so the magazine has to contain relevant and interesting content that is valid [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1424" class="wp-caption alignnone" style="width: 219px"><img class="size-full wp-image-1424" title="Coastliners magazine illustration by Vicky Vaughan" src="http://www.thebrandsurgery.co.uk/blog/wp-content/uploads/2010/02/coastlinerillustration1.jpg" alt="Illustrations for magazine design" width="209" height="591" /><p class="wp-caption-text">Illustrations for magazine design</p></div>
<p>If you don&#8217;t know this, <a title="Coastliners magazine from The Brand Surgery" href="http://www.thebrandsurgery.co.uk/magazines-coastliners-summer.php" target="_blank">The Brand Surgery</a> and our sister company, design and publish Coastliners magazine for Stagecoach South. For the last edition, we wanted to create an extra special cover for Christmas. The magazine has a six month life span, so the magazine has to contain relevant and interesting content that is valid until the end of March. Therefore, we don&#8217;t cram the cover with festive images – or it would look out of date as soon as Chrismas was over.</p>
<h3>Hidden illustration talent</h3>
<p>The boss – and original Brand Doctor, <a title="Vicky Vaughan of The Brand Surgery" href="http://www.thebrandsurgery.co.uk/vicky.php" target="_blank">Vicky Vaughan</a>, decided it was time to unveil her hidden illustration talents and created the above masterpiece! Wow! The added benefit of this front cover design, was that the colours followed the Stagecoach South <a title="Logos and branding by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/logo-design-services.php" target="_blank">branding</a>. The cover was presented to our client, approved, then printed and is actually still in circulation now.</p>
<p>A month of so after the distribution of this <a title="Magazine design by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/magazines.php" target="_blank">magazine</a>, we received a phone call asking us if we could illustrate all the landmarks across the south coast in the same style as the Brighton Dome and the Spinnaker Tower in Portsmouth, shown above. Imagine our delight!</p>
<h3>Illustrations for exhibitions, brochures, newsletters, websites and magazines</h3>
<p>There are now a total of eight illustrations, which are about to be part of a big launch. Unfortunately, we have been sworn to secrecy and can&#8217;t reveal where you will see them. Let&#8217;s just say that they are being printed in <a title="Extra large graphics by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/exhibitions.php" target="_blank">EXTRA LARGE format</a> so you won&#8217;t miss them if you live between Brighton and Portsmouth.</p>
<p>The launch of these massive graphics is on Friday 26th February, so you haven&#8217;t got long to wait until you can see them in place!</p>
<p>If you would like some illustrations for your project – whether it be a <a title="Website design and development from The Brand Surgery" href="http://www.thebrandsurgery.co.uk/website-design-services.php" target="_blank">website</a>, <a title="Brochure design by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php" target="_blank">brochure</a>, <a title="Magazine design by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php" target="_blank">magazine</a> or <a title="Newsletter design by The Brand Surgery" href="http://www.thebrandsurgery.co.uk/design-for-print-services.php" target="_blank">newsletter</a>, please give us a call on 01903 824229 or email <a title="Illustrations for magazine covers" href="mailto:vicky@thebrandsurgery.co.uk" target="_blank">vicky@thebrandsurgery.co.uk</a>.</p>
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