We are very proud to add event marketing (including PR, branding and organisation) to our list of services.

Recently we have marketed and managed several large events including:

• The Wow Factor – starring X Factor 2011 artists – we were given just three weeks notice until the event date and we sold over 600 tickets at £12.50 each without advertising – using just social media and our PR services;
• Broadwater Royal Wedding Picnic – this event attracted 3000 people and raised £1500 for charity, using our social media and PR services;
• Worthing Idol (2 years running) – attracted 20 acts each year, funding and audiences of 400+.

The Brand Surgery, the number one design agency in Sussex, designed all logos, marketing material, wrote all the press releases and managed the PR, designed the websites for these events. Plus we organised the events including venue location and hire, catering, prizes and tickets.

Our event success is largely down to our Facebook and Twitter setup and posting: Branded to match your existing company branding or new event branding. The benefit of setting up a specific Facebook or Twitter page for your event is that your event will get found more easily so will lead to new customer acquisitions, create lead generation, encourage client retention, improve marketing because of its viral effect which is excellent for event brand building.

Earn cash by telling your friends and acquaintances about The Brand Surgery

We are offering incentives for referrals: We will give you £50 per referral which will be paid to you once an invoice has been cleared by the new customer. Just think about all that Christmas shopping you could be doing!

If you would like further information (no obligation) on any the above services, please call Richy or myself on 01903 824229.

Equity IQ - New website from The Brand Surgery

The Review Doctor. Review. Read. Decide.

Welcome to The Review Doctor

Did you know that as a business, if you get stung by another not-so-nice business, you are not protected by Trading Standards or the Ombudsman relevant to the industry that has stung you. These organisations deem you intelligent enough to read through the terms and conditions. So if you want justice, you need to follow the legal process which can be costly.

Having had our fingers burnt on a few occasions, we decided the world needed a Business Review website so businesses like you can read reviews before signing the dotted line.

The Review Doctor asks customers up to questions for each type of business, for example:

• Hairdressers – How long were you kept waiting?

• Accountants – Was the estimate or quote accurate?

• Insurance – Did the Insurance company pay or wriggle out?

There are seven categories: Health & Beauty, Retail, Trade, Leisure, Business Services, Non-profit organisations, Finance/Legal. All kinds of businesses are listed – from dentists to business coaches to website agencies. We are adding more business types every day.

You can win a bottle of bubbly in our prize draw – all you have to do is review a business. It’s that simple. You can also list your business free of charge until the end of November and ask your customers to write good things about you and you can use these as testimonials on your website and other marketing material. Register today!

Our Mission: To make the world a fairer place by giving all businesses and consumers an honest review of all public, private and third sector organisations. Review. Read. Decide!

You can review any public, private or third sector organisation free of charge! Businesses can list their organisation free of charge until the end of 2011.

We LOVE honest businesses. We LOVE good customer care. We want to read good reviews too. This is a website for the good to shine and for the sharks to starve.

It’s high time a website like this was created. What are you waiting for?!!!

Businesses do not have the same support as consumers do. When you are a business – no matter how small you are – the government and the law say that you should take responsibility. There is  no support for businesses if you are ripped off.

The Review Doctor showcases our digital marketing, logo design, graphic design, website design, website development skills. If you like the design of The Review Doctor and would like a similar website for your organisation, give us a call on 01903 824229 and we will be happy to help you.

Terry Winstanley - WOW FACTOR

Terry Winstanley, Jade Richards and eight other contestants from X Factor 2011 are coming to Worthing (Assembly Hall) for one night only (Friday 4th November 2011, 7-10.30pm) to promote their CHILDREN IN NEED SINGLE and sing their most popular songs from the show.

We met with Terry, from Worthing last week, and talked about the success of Worthing Idol 2011. Terry was so impressed, that he asked us to organise this one-off event. We were naturally delighted to accept. As you may know, we have also organised Worthing Idol 2010 and the fantastically successful Broadwater Royal Wedding Picnic which attracted 3000 people and we raised £1500 towards Broadwater Community Association. We are very excited as this is a national event.

We will be using our combination of design and marketing tools to promote THE WOW FACTOR: logo design, graphic design, social media expertise, website design, PR, and our newly acquired Chartered Institute of Marketing qualification.

Tickets are on sale at www.worthingtheatres.org priced at £12.50 each. If you would like further information, please contact the event organiser – US!! – on 07909 693172.  All profits from the show and the single will go to Help For Heroes.

Check out the new website at: http://www.thewowfactor.org.

Go to the Twitter page: WowFactorEvent and the Facebook page: The Wow Factor

Restaurant marketing and design by The Brand Surgery - click on image to enlarge it.

Food, food, glorious food. We love food so much here at The Brand Surgery.

That may be why we are so busy working for restaurants, take-aways and gastro pubs. We’ve been designing logos for eateries since 2001, and one of our customers likes the logo we designed for him so much that he will not rebrand, even after ten years!

As well as designing logos, we help with restaurant promotion by way of websites, blogging, social media (Twitter, Facebook and Linked In), advertising, e-newsletters, PR, strategic marketing and much more …

Christmas Event Promotions

With the countdown to Christmas now upon us, it is essential to send out your Christmas menus and start advertising your venue to guarantee bookings NOW. There are over 130 restaurants in Worthing alone, so how do you ensure that business office parties book tables in your establishment?

If you don’t have a website, we can get you web presence within a week so you can advertise your Christmas menu and get people to book online. All the websites we have designed for eateries have enabled them to reach page one of Google for their chosen keywords. For example, if you type into Google: “Thai restaurant, Worthing”, Carabao will appear. If you type into Google: “Fish restaurant, Worthing”, The Fish Factory will appear at the top. We can do the same for your restaurant so you get prime position, after all, how many people actually scroll to page 2 or 3 of Google?

We can also send your Christmas menu as a funky, designed e-shot to our mailing list of Worthing businesses within a week or two if you book now. Maybe you want a complete branding overhaul in time for Christmas? No problem.

We can also design Christmas cards, flyers and much more so you can enjoy the season knowing your restaurant is booked. We also work in partnership with The Worthing Journal and some of our new packages include design and a published advert.

Simple. Give Vicky at The Brand Surgery a call on 01903 824229 or email vicky@thebrandsurgery.co.uk. We have four new packages for restaurants, cafes, bistros and other eateries.

So whatever type of Christmas event you need promoting, we have a solution for you. Guaranteed bums on seats!

Rebranded News of The World

Out of everything bad has to come something good, so we had some fun on a Friday morning and created a ‘pretend’ logo for The Sun on Sunday – which will – according to popular belief – replace the News of the World. (The domain names have already been purchased presumably for their new website)

Phone hacking. What has the world come to? No pun intended. We feel sorry for the 200 innocent people who have lost their job during hard times.

How far would you go to raise publicity for your business? We advise you that there are far better and legal ways, and we can help you with this as all our press releases have got our clients positive column inches where they matter!

Call Vicky at The Brand Surgery – branding agency serving Worthing, Brighton, Arundel, Chichester, Horsham and the whole of Sussex – on 01903 824229.

Sunny Worthing Food and Drink Guide

We are the proud designers of the first ever Sunny Worthing Food and Drink Guide.

This interesting project utilised many skills from within our branding agency. First we created a concept for the front cover design, and one inside page. We wanted to promote the ‘Sunny Worthing’ them, so we added sun rays around the Worthing Town Centre Initiative logo. We then created a ’sea’ effect using a combination of illustrations and photo effects to create a rustic effect.

Next, to continue with the ’sunny’ theme, we created a ’sun’ with food objects such as strawberries and chillies. Once this concept was signed off, we then set to work importing all the catalogue data from Excel documents supplied by Worthing Town Centre Initiative. We set all the data in the listing style that had been approved by our client. This was a lengthy task as there are over 125 restaurant listings distributed over 40 pages!

The brochure was then printed with a lovely gloss laminated cover. The whole effect is stunning and we are immensely proud of it.

Manhattan Website Goes Live

It has been a big week of websites for The Brand Surgery. We are currently working on two new websites having just switched Manhattan’s website to ‘live’. It feels so good when we flick the switch! There is lots of testing before that happens though!

The Manhattan website is not just a pretty website, it is functional and is a persuasive sales aid for the Manhattan sales team. You can view the full product range and specifications, check out Manhattan credentials, browse the photo gallery and much more …

With this website, we followed the corporate identity which has already been in place for a number of years. Click here and see what you think. If you fancy a stylish and slick website like this for your business, you know where we are. Just a quick reminder: You can call us on 01903 824229 for an informal discussion.

Where do you start?

We have created a short presentation (below) because we are  frequently being asked how one goes about registering their logo. We registered our logo because as the number one branding agency in Sussex, we know the importance of protection.

We meet many business set-ups who think that registering their logo is a five minute process, when in fact, registering a logo and/or trademark is a four-six month process, whether you decide to register it yourself, or you decide to use a trade mark lawyer. How do you know whether to use a trade mark lawyer or not? Simple. Watch our short presentation and you will find out.

Design and protect your logo from plagiarism

Imagine you’ve been brainstorming for months, created a slick new logo and website, only to find out another business has previously registered your chosen name. Our presentation  shows you how to prevent this happening and how to protect your logo and/or trademark from plagiarism.

The Brand Surgery works in partnership with a dedicated trade mark lawyer because we know that your logo is one of your most precious business assets.  Call us on 01903 824229 for an information discussion on how to protect your logo or trade mark.

We listen to you. We design for you. We protect you.

We never thought we would would say this, but we think it may just do that very thing in the future …

Just a few weeks ago, on Friday 29th April, a very special event took place. Not just Will & Kate’s fairytale wedding, but also an event we organised: The Broadwater Royal Wedding Picnic. Our working group had been working very hard for five months organising prizes, competitions, entertainment and so on. We discussed the advertising and decided we wanted to donate profits from the day to Broadwater Community Association and not the local press.

To begin with, we designed a Facebook page for the event using the logo and corporate ID we had created, and we developed a ‘shop‘ so we could accept donations from people wanting to gunge our local MPs and Councillors. We then embarked on a Facebook Frenzy campaign, and we Twittered into the twilight. Our social media marketing worked a treat: Our event attracted 3000 visitors, and we raised approximately £1500, most of which went to Broadwater Community Association as we didn’t waste money on advertising.

Our success didn’t end there. We recorded the gunging of Tim Loughton MP, Deputy Mayor Ann Barlow and Cllr Alan Rice, which is on You Tube, and it has now enjoyed over 2100 viewings – all from our Twittering and Facebooking.

3000 people enjoying the Royal Wedding celebrations on Broadwater Green

(from left) Simon Osborne, Deputy Mayor – Ann Barlow, Cllr Vicky Vaughan, Tim Loughton MP, Mayor Ann Sayers, Brian Fullick – Broadwater Community Association and Dave Hunt.

Vicky Vaughan, MD of the finest branding agency in Sussex, would like to thank everyone who worked hard to make The Broadwater Royal Wedding Picnic a huge success.

Successfuel™ can help you with anything from branding, website design & development, logo design, marketing and many more of our exciting range of services. Just look below to see some of our most recent work:

Costa Oil Illustration and Packaging:

Costa Oil is Proto Restaurant Group’s brand new olive oil and it means a lot to owner Andy Sparsis. The Brand Surgery designed all the packaging and the oil logo to display the pride of the oil and show customers how special it really is.

Balik Spa Branding and Logo Design:

Balik Spa is a new Fish Pedicure Spa in Worthing. They came to The Brand Surgery to create a brand identity, logo design and website design. We have given them a funky website holding page whilst we work on their main website. Check it out here.

Manhattan Website:

Manhattan Furniture hasn’t had a new website for years and they felt it was time to give themselves a bit of an update so they came to The Brand Surgery. We recommend you refresh aspects of your brand every 2-3 years so we were very happy to help. The brand new website is due for launch in the next few weeks and everyone at Manhattan and The Brand Surgery are extremely excited about it.

Stagecoach Publishing and Website:

The Brand Surgery design the Stagecoach Coastliner and Buzz magazines for Stagecoach South. These magazines go out to all bus customers on the Coastliner services and are read by thousands of people. We have also been involved in the design and development of the Coastliner 700 website which gives you all the information you need on the route as well as adverts for various attractions along the way.

While we’re on the subject of success, Vicky Vaughan received her certificate for the NVQ Level 3 in Management she passed earlier on in the year. Everyone at The Brand Surgery is extremely proud of Vicky and we thought we’d share a picture of Vicky with her certificate:

Get yourself and your business successful with The Brand Surgery’s Successfuel™ – call us on 01903 824229 or email us at info@thebrandsurgery.co.uk for more information on Successfuel™, logo design, website design and development, branding and much more.