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Looking after employees naturally protects your stakeholders and grows your brand

Looking after employees naturally protects your stakeholders and grows your brand

by | Jan 10, 2017 | Brand growth, Business Growth, Business growth through shared value, Employee engagement, Profit, Shareholders, Stakeholders

How do you know that your employees trust you? The ILM Trust Index 2011 research reveals that many employees surveyed believe their organisation, CEO and line managers prioritise financial goals over ethical operations which causes distrust. If you trust your...
“We want to be happy and ethical” Listen to Generation Y.

“We want to be happy and ethical” Listen to Generation Y.

by | Jan 10, 2017 | Brand development, Brand growth, Business Growth, chartered marketer, Gain competitive advantage, Leadership, Marketing Agency, Marketing Consultant, marketing strategy

Generation Y don’t want cheap – they seek ethical behaviour. Today’s young adults born after 1980 are known as Generation Y or the millennial generation – research indicates that they would rather experience life and be happy than buy new things (Forbes). How can the...
Brand development testimonial from Stagecoach South

Brand development testimonial from Stagecoach South

by | Jul 26, 2016 | Advertising, Brand Surgery in the Community, branding, Business Growth, graphic design, launch event, marketing, Marketing Consultant, marketing strategy, The Brand Surgery, websites

“The Brand Surgery revamped and relaunched our ‘night rider unlimited evening travel for £2’ brand across the Coastliner route in East and West Sussex. Vicky designed the visual branding which included advertising, leaflets and bus livery. She then...

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