Hello!

I am a member of the the European Mentoring and Coaching Council and the Institute of Leadership and Management. I am continually studying and practicing the best methods of Executive Coaching and I use a balanced internal-external approach to help leaders to be able to motivate and engage employees to achieve the vision and organisational goals.

The art of effective coaching is listening, reflecting and powerful questioning – and together, my coachees and I have achieved some amazing successes. I believe that strong leadership is essential to implementing strategies to achieve the organisational vision. Please read my executive coaching testimonials.

What does executive coaching have to do with brand development?

The Brand Surgery® was established 2002 and along the way we have met hundreds of businesses who for one reason or another may have been frustrated through a lack of sales or unmotivated staff. Our Executive coaching services build leadership trust and create a coaching culture which improve employee engagement and employee motivation

Customers will not be loyal unless their expectations are exceeded. Would you go back to a restaurant that was simply OK? If customers are not raving about your businesses, you don’t have a brand. You can only build your brand if you understand customer needs and your team is fully developed to exceed customer expectations. This is easier said than done. These days, many directors and managers are having to produce more with less so staff are stretched and relationships can break down resulting in an unhealthy organisational culture.

Click on our executive coaching case studies above.

Executive coaching for authentic leadership

Coaching that focuses purely on external goals is proven not to work. Thats because if external goals do not align with your internal core talents or purpose, it is difficult to be motivated to achieve the goals.

My coaching sessions allow leaders to have time to focus on aligning their core talents to achieve external objectives. An example of this is forming relationships and alliances in the workplace to achieve the company vision. Internal assumptions about team members can cause conflict and a breakdown trust which in turn damages company culture.

Coaching help managers and directors to form strong relationships with staggering results. Very often leaders are so wrapped up in achieving external goals and KPIs that they lose connection with what they want internally. In our coaching sessions, you will have time to reflect on you, rediscover what makes you tick which will help you to achieve your goals.

Coaching to achieve organisational goals

In order to achieve your organisational goals and company vision, the whole team needs to be engaged. That includes the senior management team, managers and employees. Employees will only be motivated to help you achieve your vision if they trust you. “Trust is the ultimate leader commodity” (ILM Trust Index, 2013).

To build employee engagement requires ‘soft’ skills and ILM’s Trust Index is scored on six dimensions: ability to do the job, understanding, fairness, openness, integrity and consistency. What measures do you take to improve these skills every day?

20% of your time should be invested in your organisational KPIs themselves, and 80% should be invested in forming the relationships to achieve the tasks.

Did you know that 17% of managers are dissatisfied in their role and blame poor management or leadership and lack of understanding from senior management? (ILM Trust Index, 2013).

Only motivated staff will help you to achieve your company vision, and staff will only be motivated if they trust the leadership. The larger the organisation, the less staff tend to trust leadership.