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Transform Your Brand. Ignite Growth. Exceptional Branding That Connects, Converses, Converts

As a trusted branding consultant and logo design agency in West Sussex, we specialise in creating visual branding that resonates with your audience. Our strategies help you connect, converse, and convert customers into loyal fans. Let’s chat about elevating your brand identity today! We help businesses like yours stand out in a crowded market and achieve lasting success.

AI-powered video showcasing branding for BMS controls by The Brand Surgery. Featuring a virtual doctor character in front of a futuristic city, highlighting pioneering sectors

TESTIMONIAL FROM BRIGHTON CITY AIRPORT (2024): It’s been an absolute pleasure to work with Vicky Vaughan at the Brand Surgery. We’re delighted with our new logo and website which, thanks to Vicky’s creative flair and technical talents, successfully met the brief to be clean and modern, whilst capturing the airport’s rich heritage. Thank you, Vicky, for your adaptability and patience while working with a team with little marketing experience, who regularly changed their minds! We highly recommend the Brand Surgery.

New 2023 Brighton City Airport Logo: Inspired by the airport's iconic Art Deco terminal, the logo features a stylized representation of the terminal's distinctive architecture, blending modern design with historical significance.New 2023 Brighton City Airport Logo: Inspired by the airport's iconic Art Deco terminal, the logo features a stylized representation of the terminal's distinctive architecture, blending modern design with historical significance.
Current 'BOSS Controls' logo featuring a stylized measurement control symbol, representing the company's expertise in managing various environmental factors like temperature and humidity. The logo combines modern typography with an icon illustrating precision and control in a sleek, contemporary designCurrent 'BOSS Controls' logo featuring a stylized measurement control symbol, representing the company's expertise in managing various environmental factors like temperature and humidity. The logo combines modern typography with an icon illustrating precision and control in a sleek, contemporary design

BOSS CONTROLS TESTIMONIAL (BEMS CONTROLS)

Vicky has been leading our marketing direction since 2016 and during that time we have tripled in size. She also designed our logo, website, company presentations and our brochure. Vicky makes marketing an enjoyable topic, and I am very pleased to recommend her to other businesses who are serious about growing.” Mark Berwick, Managing Director, Boss Controls. 

New Sleep Eco Inn hotel logo - Heritage Hotel brandingNew Sleep Eco Inn hotel logo - Heritage Hotel branding

SLEEP ECO HOTEL TESTIMONIAL (HERITAGE BRANDING)

I am delighted with The Brand Surgery’s work on our Sleep Eco Inn Hotel branding. The SuperFlex™ Logo Design perfectly captures our eco-friendly luxury vibe. Since our launch, we’ve received outstanding bookings and positive feedback and press reviews. The team’s understanding of the hotel industry and their collaborative approach made the process smooth and effective. The new brand has given us a distinct edge in a competitive market. I highly recommend The Brand Surgery for their expertise and creativity. ANDREW SPARSIS Hotel Proprietor, Sleep Eco Inn Hotel, Worthing

ENGLAND & WALES BLIND GOLF TESTIMONIAL (CHARITY)

I have had the pleasure of working with Vicky and The Brand Surgery over the past year. The work we have done together has played a major part in England & Wales Blind Golf’s charity raising its awareness on a national and international level. I would highly recommend The Brand Surgery and have passed their details to more of my business clients.

Andy Gilford, Blind Golfer and Board Member.

New logo for England and Wales Blind Golf: a contemporary design symbolising inclusivity in sports. It features distinct visual elements that resonate with blind golfers, golfer guides, and funders, enhanced by a colour-coded system for easy brochure selection.New logo for England and Wales Blind Golf: a contemporary design symbolising inclusivity in sports. It features distinct visual elements that resonate with blind golfers, golfer guides, and funders, enhanced by a colour-coded system for easy brochure selection.

DOME  CINEMA TESTIMONIAL (HERITAGE SITE & INDEPENDENT CINEMA)

We met Vicky from Brand Surgery last year. In that time she has created a wonderful logo for The Dome Cinema which is in keeping with our lovely building. Vicky has been very easy to work with, and I look forward to continuing our relationship in the future. Well done Vicky

Paul Jervis Chief Executive, Worthing Dome Cinema.

New Dome Cinema logo, elegantly combining modern design with heritage elements. Features a unique icon symbolizing the iconic cinema, part of a family of 8 cohesive logos, each celebrating the cinema's rich historyNew Dome Cinema logo, elegantly combining modern design with heritage elements. Features a unique icon symbolizing the iconic cinema, part of a family of 8 cohesive logos, each celebrating the cinema's rich history
White medicine bottle showing Brand revitaliser package - brand refreshes for small businesses

Choose Your Brand Boost: Custom Branding & Logo Design Packages – No Hidden Costs!

Ignite your brand’s potential with our tailored, value-driven branding and logo design packages. Select the perfect boost for your business from our fully customisable, transparent pricing options. Whether you need a complete brand overhaul or a fresh logo design, our packages give your brand the foundation and creativity it needs to stand out and thrive.

2023 Chartered Marketer FCIM badge

Fully Accredited Creative Designer & Branding Consultant

Unlock the potential of your brand with a fully accredited creative designer and branding consultant. As a CPD-accredited Chartered Marketer, Creative Designer, and Executive Coach, I blend strategic consultancy and creative design expertise to transform your brand. By combining branding strategies with innovative design, I help your business stand out and capture attention in today’s competitive market. Let’s work together to elevate your brand and achieve lasting success.

All branding packages follow our Connect, Converse, Convert methodology and can be upgraded using our flexible enhancement selector tool. Choose the perfect solution for your brand’s needs and see our pricing comparison below.

Photo of medicine packet showing Brand Transform service which is a full rebrand for small businesses

SuperFlex™ Logo Design package suits businesses that need a new logo only. You will have professional in-house marketing expertise, and understand their target audience, and their challenges. Complete The Brand Surgery’s Brand Shine tool to ensure everything is included in your brief.

Medicine bottle representing brand health logo design for small businesses
Branding for podcasts and related marketing

“The Brand Surgery relaunched our ‘night rider’ brand across Sussex. This included marketing and managing two launch events. We’re delighted! We trust Vicky and her team to get on with the job with minimum input from us and happy to recommend her”.
Mike Watson, Regional Director,
Stagecoach Group.

Triple-Powered Masterclass: Building prosperous partnerships to make Better Brands, leading to a Better World.

Masterclass: Building Prosperous Partnerships for Brand Growth

Discover how the perfect partner can elevate your brand to luxury status, where people are less concerned with saving pennies and more interested in the value your business provides them. This is a two-hour masterclass aimed at small business owners. Contact The Brand Surgery for further information.

“Vicky has been leading our marketing direction since 2016 and during that time we have tripled in size. She also designed our logo, website, company presentations and our brochure. Vicky makes marketing an enjoyable topic, and I am very pleased to recommend her to other businesses who are serious about growing.”
Mark Berwick, Managing Director,
Boss Controls.

Current 'BOSS Controls' logo featuring a stylized measurement control symbol, representing the company's expertise in managing various environmental factors like temperature and humidity. The logo combines modern typography with an icon illustrating precision and control in a sleek, contemporary designCurrent 'BOSS Controls' logo featuring a stylized measurement control symbol, representing the company's expertise in managing various environmental factors like temperature and humidity. The logo combines modern typography with an icon illustrating precision and control in a sleek, contemporary design

Slide into Transformation: Witness Our Logo Magic!

Step into a world of visual evolution on our interactive Logo Design Transformation page. Slide between ‘before’ and ‘after’ views of stunning logo makeovers, and see our 9 favourite logo transformations over the years. Experience the art of brand reinvention first-hand!

New logo for England and Wales Blind Golf: a contemporary design symbolising inclusivity in sports. It features distinct visual elements that resonate with blind golfers, golfer guides, and funders, enhanced by a colour-coded system for easy brochure selection.New logo for England and Wales Blind Golf: a contemporary design symbolising inclusivity in sports. It features distinct visual elements that resonate with blind golfers, golfer guides, and funders, enhanced by a colour-coded system for easy brochure selection.

What have we been up to? Read our latest blogs.

NEW! Explainer videos to promote your brand (made with a blend of AI and the Human Touch)

At The Brand Surgery, we don’t just treat symptoms—we diagnose and cure your branding challenges. Recently, as part of my Continuous Professional Development (CPD) as a Chartered Marketer, I embarked on an internal project that perfectly blends 22 years of branding expertise with cutting-edge AI technology. Our goal? To create something truly transformative that showcases our deep knowledge of the BMS Controls and Smart Buildings industry, a field we’ve been immersed in since 2016.

Creating Comfort: The Impact of BMS Controls on Cinema Branding

Creating Comfort: The Impact of BMS Controls on Cinema Branding

Discover how BMS controls do more than just regulate temperature—they shape your cinema’s brand. At The Brand Surgery, we integrate comfort into your branding strategy, ensuring a seamless customer experience that keeps audiences coming back. Learn how our expertise in BMS and branding can elevate your cinema’s reputation.

Celebrating Heritage Through Innovative Branding: A Journey with The Brand Surgery

Celebrating Heritage Through Innovative Branding: A Journey with The Brand Surgery

Discover The Brand Surgery’s unique approach to branding heritage sites. Our expertise lies in blending historical charm with modern flair, catering to businesses looking to revitalise their image. From The Dome Worthing’s vintage revival to Brighton City Airport’s Art Deco sophistication, and The Majestic’s individualistic charm, we showcase our innovative solutions that resonate with today’s audience. Join us in celebrating heritage with a contemporary twist, making history relevant and appealing for your business.

Sleep Eco Hotel in Worthing - Logo design for heritage site
Food festival logo design - Kenny Tutt - Worthing Town Centre Initiative
suzkuki rhino logo design rebrand
Revamped logo for Majestic Cinema in King’s Lynn, blending contemporary design with elements reflective of its historic heritage. The logo forms part of a suite, symbolizing the cinema's enduring legacy and architectural elegance.
Dome Cinema Worthing Rebrand
Logo Design for Brighto n City Aiport
Trade union rebrand - National Federation of SubPostmasters
Talent Within You and McLaren Automotive - boost happiness in children by 35%

Inside out branding projects

The Brand Surgery: Branding and Logo Design Agency in West Sussex

At The Brand Surgery, we help small independent businesses grow by crafting brands that shine from the inside out. We specialise in impactful branding strategies designed to connect with your audience, converse through engaging content, and convert leads into loyal customers. Our work spans a variety of sectors, from heritage sites to hospitality, demonstrating our versatility and dedication to building brand identities that resonate.

Some of our recent projects include:

  • Brighton City Airport: We revitalised Brighton City Airport’s brand with a fresh logo and website, connecting the airport’s heritage with a modern audience. This rebrand successfully captured the essence of the airport’s aviation history while making it relevant for today’s users, encouraging conversations through ongoing brand engagement. The new identity has helped convert visitors into repeat customers by positioning the airport as a historic yet modern hub for aviation enthusiasts. 
  • Worthing Dome Cinema: Our work on the Worthing Dome Cinema rebrand connected the local community and tourists to the cinema’s iconic Art Deco charm, with a refreshed visual identity that appealed to both heritage lovers and new audiences. The Dome has maintained its beloved status by facilitating conversations through enhanced branding while drawing in new visitors. The rebrand helped convert casual visitors into loyal patrons, reinforcing the cinema’s role as a cultural hub.
  • Sleep Eco Inn: For Sleep Eco Inn, we created a calming and sustainable brand identity that connected with eco-conscious travellers. The design sparked meaningful conversations with guests through visual branding that reflected the hotel’s commitment to sustainability. This connection converted eco-friendly visitors into loyal customers who value the hotel’s environmental ethos and branding consistency. 

Our Connect, Converse, Convert methodology ensures every project is built on a strong foundation that resonates with your audience, engages them in meaningful ways, and ultimately leads to sustainable business growth.