Looking after employees naturally protects your stakeholders and grows your brand

Looking after employees naturally protects your stakeholders and grows your brand

How do you know that your employees trust you? The ILM Trust Index 2011 research reveals that many employees surveyed believe their organisation, CEO and line managers prioritise financial goals over ethical operations which causes distrust. If you trust your...
“We want to be happy and ethical” Listen to Generation Y.

“We want to be happy and ethical” Listen to Generation Y.

Generation Y don’t want cheap – they seek ethical behaviour. Today’s young adults born after 1980 are known as Generation Y or the millennial generation – research indicates that they would rather experience life and be happy than buy new things (Forbes). How can the...
Is there still a place for focusing on cost-leadership strategy alone?

Is there still a place for focusing on cost-leadership strategy alone?

The cost-leadership challenge Cost Leadership is one Porter’s Generic Strategies and businesses following this strategy use techniques including economies of scale, negotiating preferential supplier deals and attracting low cost labour to sustain cost-advantage. This...
WE will find and nurture your B2B leads to grow your brand

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The Brand Surgery®, West Parade,
Worthing, West Sussex BN11 3QY

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Free marketing course - marketing in the NEW NORMAL

Subscribe to download our FREE 4 part mini marketing course and seeINSTANT results.

You'll instantly receive PART 1 as soon as you confirm your subscription.

INSIGHTS FROM PART 1 are required, and form the backbone of your future marketing. You'll need these insights for PARTS 2, 3 and 4.

Then PARTS 2-4 will arrive by email over four weeks. You will also receive videos and zoom links. 

Each week you will have homework to apply to your business, so you can see instant results when you follow our course step by step.

If you don't receive your confirmation email within five minutes, please check your junk folder. You'll only receive PARTS 3 to 4 once you have confirmed your subscription.

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